Saturday, 6 September 2014

Kick-Ass Report



Kick-Ass
Report
Matthew Vaughn's teen-superhero comedy Kick-Ass is a thoroughly outrageous, jaw-dropping violent and very funny in the world of comic books about it. Vaughn and screenwriter Jane Goldman were able to adapt to create something fantastically and gloriously irresponsible: a fantasy world where anyone can become a superhero.
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Some would say that there might even be meanings behind the comedy, something like people “having a go" at criminals. Besides the strong language i would think that Kick-Ass was made to be watched by teenagers and. As it shows the everyday life of your typical American child where they’re being bullied and using comics and the internet as a pain relief. Synergy means working together and that is one thing that Kick-Ass’s producers worked on really hard. Big global industries need to work together with smaller industries so they can get the most sales, meaning they will earn more money as a company and this is one thing the producers worked on really hard. They knew that it would strike big on its opening weekend. Many even thought that it would be a $35 million opening weekend for a film that cost $25 million to make.
I’m not quite sure most people had any idea what the movies was actually supposed to be. Not that they had no idea, even though Lionsgate’s marketing campaign was huge, it’s just that it never made sense. The trailers were full of bright colours making it seem like a cartoon, some trailers would even make it seem like a family film. But in the end the producers rating the movie R, due to the title contains curse word plus most of the talk was based on violence. On top of this the film’s title never seemed to fit the bright, friendly looking images and jolly music playing.


Kick-Ass creator Mark Millar made it pretty clear from the start that most of his motivation for coming up with the thing in the first place, was to shock people. As most would think: making the promotion of the film confusing normally increases the interest of their audience. However, Kick-Ass never really had an audience other than those who love it for its advertisement and actors. It’s just that not many people cared to watch the film. I would say that Kick-Ass didn’t fail; it’s just that many people had high hopes.

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